SW AED Talent Pool Development Offers 2025 – Media Training
Development Offers 2025 – Media Training
To express your interest in this development offer, please complete the form here. Registration will be confirmed via your acceptance to calendar invite for the training sent by the SW Leadership & Talent Team. As some development offers have limited slots, we cannot guarantee that you will receive all the offers you select, however a waitlist will be developed (where appropriate). Please note this offer is only available for the South West Aspirant Executive Director Talent Pool members.
| Name of session/development offer | Media Training |
| Training Provider | Capricorn Media |
| Time & Date | Cohort 1: Friday 19 September, 9:30-4pm Cohort 2: Thursday 2 October, 9:30-4pm |
| Format | In-Person, Taunton |
| Intended Audience | Aspiring Executive Directors |
| Time/Capacity Required | Full day workshop |
| Key Outcomes of Session | 1. Improve presentation and communication skills (on-screen and off-screen) 2. Build confidence and trust with your audience 3. Understand what the media wants and how they work |
| Alignment to NHS leadership competency framework for board members | Building a trusted relationship with partners and communities |
| Session Overview (max 200 words) | Capricorn’s two media trainers Robin Bailey and Owen Williams concentrate on our core learning around Look/Sound/Message incorporating workshop sessions in front of the camera with instant and then Written Feedback. Capricorn believes that if you can deliver your message on TV it breeds confidence and this in turn strengthens all forms of communication with your teams as well as on radio and TV. We put great emphasis on making the right first impression, talking about body language, tone and delivery which promotes authority and leadership. Key messaging is an important element of our workshops and we use a variety of current issues or realistic scenarios to fine tune what you say and how you say it. We test all levels of development through Practical Interviews and videos are reviewed in-session and in our feedback. Individual interview videos are made available to each attendee post-session to watch alongside our written feedback. |
Further detail on the session, including potential agendas and pre-reading (where relevant) for each session will be sent individually closer to the event. If you have any questions, please contact the SW Leadership & Talent Team at [email protected].
Attendance and Cancellation Policy
Your commitment to attendance is crucial to the success and outcome of our events, as well as your continued personal development. Spaces are limited and non-attendance prevents others from benefiting from the opportunity.
We would like to ensure the workshops are a safe place for our learners to have open discussions and are therefore unable to record the sessions for you to catch up. As both our cohorts are expected to be fully booked, we are unable to move attendees around if they are no longer able to attend their chosen cohort dates.
We reserve the right to cancel or postpone an event should unexpected circumstances occur. Should an event need to be cancelled we will not be held responsible for any travel or accommodation that has been pre-booked by the attendee.
We are committed to looking at ways we can improve and develop our Leadership Development offers. Your feedback supports us and providers to ensure we are delivering the right interventions in the right way. As such, we would be grateful for your participation in any post-event follow-up & evaluation.